was founded in April 2009 by Armstrong, a former editor for Time Inc.,
who introduced the hashtag #longreads on Twitter as a way for readers
to find and share works of journalism and fiction longer than 1,500
words. Using his Twitter account @Longreads,
he would handpick submitted stories to showcase the best work from
around the Web. The community quickly took off, and major publishers,
writers, and even a few celebrities began using the hashtag to share
their favorite stories.
of thousands of #longreads have been shared since 2009, and Longreads
now has more than 87,000 followers on Twitter and thousands of fans on
Facebook and Tumblr.
year, Longreads introduced a paid membership that sends weekly "Member
Picks" to subscribers. These include new and classic stories not
previously available on the Web, including book chapters and stories
from publishers otherwise available only in print or behind a paywall.
Participating publishers have included Random House, Harper's, Penguin
Press, and Scribner; writers have included Charles Duhigg (The New York Times), Sabrina Rubin Erdely (Rolling Stone), Jason Zengerle (New York magazine), and Elissa Schappell (Tin House, Vanity Fair).
A primary goal of Member Picks was to develop a model
that pays writers and publishers for reprint rights. Through its
membership, Longreads is creating a secondary market for writers and
publishers to earn money for their new and classic work.
vision for Longreads has always been to create the most open and
diverse community for readers, writers, and publishers of outstanding
nonfiction and fiction, whether it's from a magazine, newspaper, book,
or across the Web," said Armstrong. "At Longreads, we're excited to
work together with The Atlantic
on expanding our service and developing new models that support great
work. They were supportive of this community from the beginning, and
they understood exactly what makes it special."
In addition to Armstrong, the Longreads team includes managing editor Mike Dang, designer Kjell Reigstad, developer Hakan Bakkalbasi, contributing editor Jodi Ettenberg, and partner Joyce King Thomas.
its founding in 1857 as a magazine about "the American Idea" that would
be of "no party or clique," The
Atlantic has been at the forefront of brave thinking in
journalism. One of the first magazines to launch on the Web in the
early 1990s, The
has continued to help shape the national debate across print, digital,
and event platforms. With the addition of its news- and
opinion-tracking site, TheAtlanticWire.com, and now TheAtlanticCities.com
on global cities, The
is a multimedia forum on the most-critical issues of our times, from
politics, business, urban affairs, and the economy, to technology,
arts, and culture. The
Atlantic is the flagship property of Washington,
D.C.-based publisher Atlantic Media Company.
Longreads is dedicated to showcasing the best nonfiction and fiction
storytelling--from magazines, newspapers, books, and across the Web.
It's been called "the Internet's best collection of reading material"
by New York magazine, and the community has shared thousands of stories since its launch in April 2009. The service includes Longreads.com, Travelreads, and channels on Twitter, Tumblr, and Facebook.