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Lessons From: Network-Powered Football League
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Lessons From: Network-Powered Football League

What can a digital, fan-led sports league learn from the retail industry about building connected experiences?

The Fan-Controlled Football League (FCFL) is exactly that—a real-life league of teams that take their cues from fans who decide plays in near real-time. For the games to work, the connection between fans and players must appear almost instantaneous.

The retail industry has been tasked with something similar: connecting the customer experience in brick-and-mortar locations to what’s going on in the digital store. To keep customers coming back, retailers know that this connection needs to be robust.

This demands a reliable, low-latency network that keeps a user’s experience smooth and responsive. To learn how the FCFL’s network is enabling the future of sports experiences, watch our full video above.

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AT&T Business