Passion Pit frontman Michael Angelakos is sick of music videos looking like commercials for the song. “From now on I want every music video to be like its own small short film,” he says. For the music video to accompany “Take A Walk,” the title track off the band’s latest album, we teamed him up with emerging British director David Wilson, who previously lent his quirky, absurdist film talents to create music videos for Metronomy, The Maccabees, and a whole Advent Calendar’s worth of music videos this winter.
Since watching Osamu Tezuka’s “Jumping” animation, Wilson has always wanted to direct a film shot from a bouncing perspective and Passion Pit’s “Take A Walk” off their upcoming album Gossamer had just the right rhythm to execute this lofty idea. We paired Wilson up with Passion Pit to develop a narrative around the song’s lyrics using the capabilities of the extremely precise helicam technology, developed by SnapRoll Media, onto which the camera was affixed. The effect? Wilson says it best—supremely “vertigo-inducing.”
This post also appears on The Creators Project, an Atlantic partner site.
We want to hear what you think about this article. Submit a letter to the editor or write to firstname.lastname@example.org.