The Sad Decline of Craftsmanship Among Spammers, an Ongoing Series
Editor’s Note: This article previously appeared in a different format as part of The Atlantic’s Notes section, retired in 2021.
Sigh, kids these days.
Nothing says convincing SEO expertise like — well, like every little touch here:
Come on, guys, show some pride!
(And before you ask, No, I am not the proprietor of a US War Crimes site. And, Yes, I know about the hypothesis that messages like this have a clever prospect-screening purpose: if you’re the kind of person who finds this message convincing, you might well be the kind of person who would fall for a scam.)