But there are more significant issues, rooted in the social history of who makes things—and who doesn’t.
Walk through a museum. Look around a city. Almost all the artifacts that we value as a society were made by or at the order of men. But behind every one is an invisible infrastructure of labor—primarily caregiving, in its various aspects—that is mostly performed by women. As a teenager, I read Ayn Rand on how any work that needed to be done day after day was meaningless, and that only creating new things was a worthwhile endeavor. My response to this was to stop making my bed every day, to the distress of my mother. (While I admit the possibility of a misinterpretation, as I haven’t read Rand’s writing since I was so young that my mother oversaw my housekeeping, I have no plans to revisit it anytime soon.) The cultural primacy of making, especially in tech culture—that it is intrinsically superior to not-making, to repair, analysis, and especially caregiving—is informed by the gendered history of who made things, and in particular, who made things that were shared with the world, not merely for hearth and home.
Making is not a rebel movement, scrappy individuals going up against the system. While the shift might be from the corporate to the individual (supported, mind, by a different set of companies selling a different set of things), it mostly re-inscribes familiar values, in slightly different form: that artifacts are important, and people are not.
It’s not, of course, that there’s anything wrong with making (although it’s not all that clear that the world needs more stuff). The problem is the idea that the alternative to making is usually not doing nothing—it’s almost always doing things for and with other people, from the barista to the Facebook community moderator to the social worker to the surgeon. Describing oneself as a maker—regardless of what one actually or mostly does—is a way of accruing to oneself the gendered, capitalist benefits of being a person who makes products.
In Silicon Valley, this divide is often explicit: As Kate Losse has noted, coders get high salary, prestige, and stock options. The people who do community management—on which the success of many tech companies is based—get none of those. It’s unsurprising that coding has been folded into "making." Consider the instant gratification of seeing "hello, world" on the screen; it’s nearly the easiest possible way to "make" things, and certainly one where failure has a very low cost. Code is "making" because we've figured out how to package it up into discrete units and sell it, and because it is widely perceived to be done by men.
But you can also think about coding as eliciting a specific, desired set of behaviors from computing devices. It’s the Searle’s "Chinese room" take on the deeper, richer, messier, less reproducible, immeasurably more difficult version of this that we do with people—change their cognition, abilities, and behaviors. We call the latter "education," and it’s mostly done by underpaid, undervalued women.