Facebook's Overnight Outage Cost Them Half a Million Dollars
Early this morning, Facebook experienced a thirty-minute site outage and the Internet nearly died.
Early this morning, Facebook experienced a thirty-minute site outage and the Internet nearly died. Facebook has over a billion users worldwide, so an outage of even a half hour can cause mayhem. #FacebookDown started trending on Twitter, and even #brands had time to poke fun at the social media monarch:
Looks like #Facebook is having a BREAK right now. Have a BREAK, too! :) #facebookdown pic.twitter.com/rBhH4CMqKS
— Nestle KitKat PH (@kitkat_ph) June 19, 2014
This was the longest outage Facebook has experienced since 2010. That outage was caused by "an unfortunate handling of an error condition." (Translation: someone broke something.) Facebook hasn't yet disclosed what caused this morning's incident.
Facebook earns about $1.16 million an hour according to their latest figures, so that's just over half a million in lost ad revenue cash flow for them. Considering they had a $2.5 billion in revenue in the first quarter, we think Zuckerberg won't miss that half million all that much.