If you want to write a column about how terrible Twitter is, do it now — before the company has its initial public offering this November, goes corporate, and becomes (if past is prologue) uncool. See: when a company goes public it has to do things that make it a lot less fun for people who liked the service from the beginning, as The Wall Street Journal's Farhad Manjoo explains. "First, it will have to run a lot more ads. This isn't surprising—every website turns on the spigot at some time—and it won't be ruinous," he writes. "But Twitter will also face intense pressure to alter its service in order to make the service more widely appealing." And the laws of cool state that once something has too much mass appeal, it can no longer be cool. In other words: Twitter is on the verge of losing any hipness it ever had. Don't you want to be the one who hated on the service before everyone else? (If you care about being cool the answer is yes.)
But you better hurry: This week we've already seen two compelling Twitter Is Terrible blog posts that haven't drawn the usual ire for the storied Twitter Is Terrible genre. Generally, when people write screeds against the platform, the Twitterati come out with the "Twitter is what you make it" defense, thus negating any complaints against the service. But, these two posts, one on The Daily Beast, the other on the personal blog of Dustin Curtis, creator of Svbtle, have people (mostly) agreeing on Twitter.