This afternoon the filtered smartphone app became more than that, launching web profile pages for its computer inclined users. These Internet native pages organize Instagram users' photos on a site that looks a lot like a Facebook profile page, as you can see above. "Your web profile features a selection of your recently shared photographs just above your profile photo and bio, giving others a snapshot of the photos you share on Instagram. In addition, you can follow users, comment & like photos and edit your profile easily and directly from the web," explains a post on Instagram's blog. What this does not mean, however, is that people without smartphones can join the site. "Instagram is focused on the production of photos from mobile devices so users are not currently able to upload from the web," explains the FAQ page.
The idea of Instagram on the Internet appeals to users, since it's much easier to navigate on a big screen, than on a little one. And pictures look better on a computer than on a phone. (Also, it's hard to pull off perusing iPhone app at work.) The other plus: Instagram claims "Web Profiles will make it easier to browse and share content on the web for all our users."