Apple's Apology to Samsung Is More of a Diss Than an Apology

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Apple isn't taking its loss to Samsung in U.K. court like an adult, using its enforced apology as another place to mock its gadget-making rival. The iPhone maker did its due diligence, posting a sorry-note on the Internet in 14 pt Arial Font, as instructed. But after writing the requisite "Galaxy Tab 10.1, Tab 8.9 and Tab 7.7 do not infringe Apple’s registered design No. 0000181607-0001," the rest of it reads as if Apple doesn't really think that's true. The thing reeks of sore loser. In the next two graph's Apple quotes the U.K. judge's decision, which outlined the beauty of Apple's design, calling it too cool to be mistaken for a Galaxy. "They do not have the same understated and extreme simplicity which is possessed by the Apple design. They are not as cool." An obvious diss to Samsung, which only won on a hip-factor technicality. After that, the post ends with the iMaker noting that other judges found Samsung at fault, so, really, Samsung's still a copy-cat.

However, in a case tried in Germany regarding the same patent, the court found that Samsung engaged in unfair competition by copying the iPad design. A U.S. jury also found Samsung guilty of infringing on Apple's design and utility patents, awarding over one billion U.S. dollars in damages to Apple Inc. So while the U.K. court did not find Samsung guilty of infringement, other courts have recognized that in the course of creating its Galaxy tablet, Samsung willfully copied Apple's far more popular iPad.

And that's how Apple turned its punishment lemons into sweet mockery flavored lemonade. 

This article is from the archive of our partner The Wire.