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Self-proclaimed social media guru Mark Davidson got punked early this morning by his former Twitter ghostwriter. Or did he? After we wrote about the initial burst of supposed drunken tweets from a disgruntled former employee, a few more tweets came down the pipeline that made the whole thing look a bit staged: Another of his writers quit and then the so-called social media savvy Davidson put out a call for new Twitter associates. The latest is a joke about the whole saga: "Unfortunately due to unforeseen circumstances, the previously scheduled blog post, 'How To Tweet Like a Boss' will not be posted today." Or maybe one of his prankster ghostwriters wrote that? Who knows, the whole thing is a mystery.
But it looks fishy. It doesn't really make sense that an Internet expert would act so irresponsibly, and as our commenter WhenWeWork pointed out, "Don't forget, this guy's business is Internet marketing. Perhaps using this as a lesson for potential clients and/or to generate buzz?" It's still unclear if the act is a ruse, but perhaps a look into Davidson's Internet persona will give a hint.
He has hands in lots of online platforms. Beyond his Twitter, he has a Google+ profile and 622 people have him in their circles, which for the nascent social network isn't too measly. He also has a defunct Tumblr, which he hasn't updated since June 30th. For awhile he used it as a Twitpic archival tool, which gives us a hint that he knows enough about Twitter to understand photo sharing. (That's where we found the photo above, in which he "unbagged" the computer gear he takes to Starbucks.) He also has a Facebook, MySpace and LinkedIn. He has the basic social media bases covered: He gets the basics, at the very least.