Facebook wasn't the only one making big changes to its social network last week, Google added new features, mostly to Hangouts, and opened the site to all. We figured the latest additions and accessibility might have a draw, which had yet to take off. And it looks like it has. Traffic is up, reports web traffic analytic company Experian Hitwise. "Opening access created a massive spike in market share of visits for the site, with a 1269% growth from the week ending September 17th to the week of September 24th. The site also received nearly 15 million total US visits last week." That's up from the usual 1 million. Before you deactive your Facebook account, let's break down the numbers. Facebook's still insanely dominant.
Beyond the traffic bump, the site also hooked more new members, according to Paul Allen, founder of Ancestry.com who using an algorithm based on U.S. Census data correctly predicted the 10 million user mark.
On September 9, our model showed 28.7 million users. This morning, our model shows 37.8 million users, with most of the growth coming in the last 2 days. By adding a fudge factor (see below) to account for private user profiles and for non-Roman surnames (both of which are totally overlooked by our surname counting model), my current estimate is 43.4 million users G+." But signing up Let's break down the numbers.
That's a 30 percent increase in just two days.