Infographic: Why Facebook Is No MySpace


Fast Company delivered this reminder of the scale of the Facebook economy in the latest issue of the magazine. Not much to say about it except that it should be clear by now that comparing Facebook to MySpace is ridiculous. Not only is Facebook now many times the size of MySpace at its peak, but the site's average user logs 363 minutes a month on the site, more than 160 minutes more than MySpace at its peak.

All that to say: Facebook may well fail, but if it does, the site will go down in a novel way. It has achieved a scale that actually makes it a different beast from the social networks that went before it.

Here's a few tidbits pulled from the infographic:

Facebook has 610,736,920 MEMBER PROFILES. That's one for every ELEVEN people on the planet.

Based on page views and users, Facebook is the NO. 2 site in the U.S., behind Google and ahead of YouTube and Yahoo.

EVERY 60 SECONDS ON FACEBOOK, USERS send 230,000 messages, update 95,000 statuses, write 80,000 wall posts, tag 65,000 photos, share 50,000 links--and affirm or disparage them all with half a million comments.

Read the full story at Fast Company.