It’s one thing to read about the deluge of campaign commercials hitting battleground states. It’s quite another to experience it.
But while the proportion of the American public yet to receive its PAC-proffered dose of political vitriol shrinks every day, if you don’t live in Iowa, New Hampshire, or South Carolina, you’ve probably been out of luck.
Out of luck—until now.
Using data from the Political TV Ad Archive, which scrapes broadcasts for campaign ads and stores them in a timestamped database, I built “Super Campaign Dodger.” It’s an arcade-style game that puts you in Iowa two days before the caucuses, when television ads came at an average of every 45 seconds.
Your job: Keep your sanity. And as you slide across channels, keep in mind that this is real data—this is what the TV schedule looked like in Iowa right before the big vote.
You can play below, though mobile users probably should use this external link.
We’re going to be watching —or avoiding, eh?—campaign commercials for months to come. Both Democrats and Republicans have competitive races. Super PACs are flush with millions they can’t directly spend on campaigns. If either party exits Super Tuesday without a clear nominee, the ad blitz may be one for the record books.
And then comes the general election. That may require a whole new release, “Super Campaign Dodger II: No Spending Barred.” So get your practice in now. The way things are going, you may need it.