On a recent swing through Iowa, Carly Fiorina kept a rigorous campaign schedule. At six campaign stops over the course of two days and 300 miles, Fiorina spoke in front of Republican crowds at three colleges, an ice cream parlor, a vineyard, and an outdoor tiki bar. And at each event, staffers working for a super PAC that supports Fiorina’s candidacy were one step ahead of the campaign.
Traditionally, a political campaign will have dedicated staffers on the ground to “advance” the candidate, arriving at an event space before the candidate shows up, making sure the room is decorated with campaign swag, and setting up a table where attendees can sign up for the all-important email list.
At the events in Iowa, Fiorina’s campaign had no visible advance presence. There was, however, a well-organized advance team awaiting Fiorina’s campaign at every stop, courtesy of a super PAC called Conservative, Authentic, Responsive Leadership For You and For America—better known as CARLY For America.
At a typical Fiorina campaign stop, a CARLY For America staffer was stationed at a table outside of the event space to sign up attendees for the super PAC’s email list. Another staffer handed out CARLY For America stickers to attendees as they arrived. When Fiorina and her staff entered the event, they were usually met by a room covered in red “CARLY” signs and tables covered in pro-Fiorina literature, all produced by CARLY For America.