What do Procter & Gamble products like Tide laundry detergent and Charmin toilet paper have to do with marriage equality? Apparently a lot.
Following the Supreme Court decision on Friday legalizing same-sex marriage across the country, major companies started tweeting out their support, along with some product placement. One of those companies was Procter & Gamble, which made a rainbow with its many products, saying, "Labels are for Products. Not People."
Procter & Gamble is one of 379 employers who signed an amicus brief in March urging the Supreme Court to strike down same-sex marriage bans across the country. There was a heavy burden placed on both employees and employers because of inconsistent marital laws across state lines, the brief argued. Procter & Gamble had come out in favor of same-sex marriage just three months before then.
"We have an unwavering commitment to treat everyone with respect," a spokesman said at the time. "We support every individual's right to be who they are; that includes the right to marry whomever they choose and have that union recognized legally."