Politicos are abuzz with talk of a third Mitt Romney presidential run. The former Massachusetts governor is the second-most-written-about would-be candidate in the GOP, according to a Pew Research Center report released Tuesday.
Pew surveyed 15 top newspapers, including The New York Times, The Washington Post, The Denver Post and The Tampa Bay Times, for stories focusing on specific candidates' possible 2016 bids. The analysis found that so far in 2014, 74 newspaper articles have explored a Romney run. New Jersey Gov. Chris Christie had the most media attention of possible Republican contenders, with 82 articles. Christie's involvement with the Bridgegate scandal upped talk of his 2016 chances, the report concluded.
On the Democratic side, former Secretary of State Hillary Clinton inspired 82 stories. That was more than three times the number Massachusetts Sen. Elizabeth Warren, who ranked second after Clinton, garnered, at 22 stories.
For the newspapers surveyed in Pew's report, Romney's is a name readers not only recognize, but have strong opinions about. Last month, Washington couldn't stop talking about a New York Times Magazine piece focusing entirely on whether he'd run, and Tuesday, The Washington Post proclaimed that Romney's friends "can't quit Mitt." Unlike lesser written about GOP possibilities, Romney is a known quantity—which means a guaranteed traffic driver.