{"article":{"__typename":"BlogArticle","id":"BlogArticle:52199","isTnfCompatible":true,"datePublished":"2008-03-05T18:39:38Z","title":"A Seven Figure Anti-McCain Ad Buy","slug":"a-seven-figure-anti-mccain-ad-buy","wordCount":31,"layout":"standard","isFreelance":false,"isPython3":true,"preview":null,"watsonInfo":{"topCategory":{"full":"/travel/tourist destinations/mexico and central america","one":"travel","two":"tourist destinations","three":"mexico and central america","four":null,"__typename":"WatsonTopCategory"},"categories":["/travel/tourist destinations/mexico and central america","/travel/tourist destinations/south america","/business and industrial/advertising and marketing/telemarketing"],"__typename":"WatsonInfo","keywords":["Defend America","spokesman","Campaign","McSame","cost","buy","figures"]},"grapeshot":{"segments":["neg_apple_1","gs_business_marketing","neg_fx","an_apple_negative","gs_business","pos_alcohol","pos_chasemarriott","pos_citibank","pos_creditcard","pos_disasters","pos_diseases","pos_disney_fxfargo","pos_ey","pos_facebook_safety","pos_hermes","pos_ibm","pos_mobkoi","pos_septembereleven","an_bankofamerica_negative","an_facebook_safe","an_fidelity_safe","an_jpmc_safe","an_ms_safe","an_volvo_safe","ap_alfaromeo_safe","ap_bankofamerica_safe","ap_citi_banking_safe","ap_citi_hurricanes","ap_citi_injury","ap_citi_naacp_safe","ap_citi_sex_safe","ap_citi_transportation_safe","ap_facebook_infeed_safe","ap_facebook_safe","ap_fidelity_safe","ap_gwp","ap_jpmc_safe","ap_ms_safe","ap_netflix_israeli_safe","ap_texas_shooting_safe","ap_volvo_safe","general_safe_gv"],"__typename":"Grapeshot"},"editorialProject":null,"seoTitle":"A Seven Figure Anti-McCain Ad Buy","shareTitle":"A Seven Figure Anti-McCain Ad Buy","dek":"","shareDek":"","url":"https://www.theatlantic.com/politics/archive/2008/03/a-seven-figure-anti-mccain-ad-buy/52199/","ampUrl":"https://amp.theatlantic.com/amp/article/52199/","fbiaUrl":"https://www.theatlantic.com/facebook-instant/article/52199/","canonicalUrl":"https://www.theatlantic.com/politics/archive/2008/03/a-seven-figure-anti-mccain-ad-buy/52199/","hasMeter":true,"dateModified":"2008-09-29T22:09:51Z","shareImage2x1":null,"primaryChannel":{"displayName":"Politics","__typename":"Channel","slug":"politics"},"authors":[{"displayName":"Marc Ambinder","socialMedia":[{"platform":"TWITTER","url":"https://twitter.com/marcambinder","__typename":"SocialMedia"}],"__typename":"Author","id":"Author:1176","url":"https://www.theatlantic.com/author/marc-ambinder/","biography":{"default":"Marc Ambinder is a senior fellow at the USC Annenberg Center on Communication Leadership and Policy.","__typename":"Biography"}}],"channels":[{"slug":"politics","__typename":"Channel"}],"primaryCategory":{"__typename":"Channel","displayName":"Politics","url":"https://www.theatlantic.com/politics/","slug":"politics"},"reviews":[],"secondaryByline":"","shareImage1x1":null,"shareImage16x9":null,"shareImage4x3":null,"shareImageDefault":null,"shareImageSquareDefault":null,"shareImageLeadArt":null,"shareText":null,"content":[{"__typename":"ArticleLegacyHtml","tagName":"FIGURE","idAttr":"","className":"c-embedded-video","style":"","innerHtml":"

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A 501 (c) 4 called the Campaign to Defend America is behind what they're calling \"McSame\"

A spokesman said that cost of the buy is in the low seven figures."}],"categories":[],"leadArt":null,"embeds":[],"editorsNote":null,"advertisingInfo":{"disableHouseAd":false,"__typename":"AdvertisingInfo"}}}