Reporter's Notebook

Washington, District of Columbia
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Show 4 Newer Notes

‘Small Towns, Big Ideas’

From left: Brandon Dennison, Stacey Epperson, Regi Haslett-Marroquín, and Denisa Livingston, all rural innovators who discussed their programs on Monday
From left: Brandon Dennison, Stacey Epperson, Regi Haslett-Marroquín, and Denisa Livingston, all rural innovators who discussed their programs on Monday Courtesy of Ashoka

This was a fascinating session—I say, as the person who got to ask the questions, rather than having to give the answers. The hour-long YouTube video is here.

The topic was “Small Towns, Big Ideas: Innovations From Rural America.” It was a discussion in Washington, D.C., on the evening of May 13, sponsored by the renowned social-entrepreneur organization Ashoka, with four of its Ashoka fellows working in rural or small-town locations. They were:

Brandon Dennison, of Coalfield Development in West Virginia; Stacey Epperson, of Next Step in Kentucky; Regi Haslett-Marroquín, of the Main Street regenerative agriculture project in Minnesota; and Denisa Livingston, of the Diné Community Advocacy Alliance of the Navajo Nation.

  • Brandon Dennison has a program to bring economic diversity to coalfield areas, which have historically been boom-and-bust economic monocultures.
  • Stacey Epperson has a program to make high-quality, affordable manufactured homes a step toward homeownership, for people who have not owned homes.
  • Regi Haslett-Marroquín has a chicken-based program to make agriculture globally sustainable.
  • Denisa Livingston has a program to combat obesity and diabetes among her people, with the country’s most aggressive anti-junk-food efforts.

I promise that if you listen to this session, you’ll learn about innovations you hadn’t been aware of before.

It may also give you a sense of the breadth of the renewal efforts under way in American settlements large and small. There’s also an extended discussion of why, exactly, the majority of Americans who live in bigger cities should care about rural folk—and about the difference between saying that many rural areas have problems, versus saying that rural America is a problem.

Congratulations to Ashoka and its four rural innovators for putting this session together, and for the ambitious projects they discuss.

More from this series

The authors, on a sub-freezing January 2017 morning at the Montgomery County Airpark, in Gaithersburg, Maryland, about to fly toward the west on the final leg of their previous trip. A new journey begins soon. (The yellow cord is to heat the engine sufficiently so it will start.) Around them is all the luggage their Cirrus SR22 would carry, for the next few months on the road.
The authors, on a sub-freezing January 2017 morning at the Montgomery County Airpark, in Gaithersburg, Maryland, about to fly toward the west on the final leg of their previous trip. A new journey begins soon. (The yellow cord is to heat the engine sufficiently so it will start.) Around them is all the luggage their Cirrus SR22 would carry, for the next few months on the road. Courtesy of James Fallows

In the summer of 2013, nearly six years ago, my wife—Deb Fallows—and I announced in this space the beginning of a project to visit smaller towns around the country. These were places that usually show up in the news only as backdrops for national-politics coverage, or when some human or natural disaster has struck. Our goal was to report on how schools, businesses, families, and civic life were faring “out there.”

Our means of travel, from one small airport to the next, would be our little four-seat, single-engine, Cirrus SR22 propeller airplane—a model that has become the best-selling small plane of its type around the world, because of its built-in parachute for the entire plane.

Our Towns (Penguin Random House)

Early in 2017, after spending most of four years on the road, Deb and I announced in this space that this first stage of the journey was over. We would be flying from our home in Washington, D.C.; down along the Atlantic coast to Georgia; and then across the south and west of the country to my original home in inland California, the small city of Redlands, to write a book about what we had seen. We did so; that book, Our Towns: A 100,000-Mile Journey Into the Heart of America, was published in 2018. It drew on what we had found, learned, and described in hundreds of web posts and several articles for The Atlantic through the preceding years.

Now we’re beginning the next stage of the journey. In this space over the coming months, we’ll be posting a new set of reports, from an additional set of towns, about a new set of developments and a new range of possibilities for locally based renewal efforts around the country.