Setting New Records in Broadcasting Fine Music

THE extent to which the business of broadcasting has grown in connection with the music field alone is amazing.

The larger radio companies are today the greatest engagers of talent in the entire amusement world. No other booking offices approach the volume and diversity of appearances arranged by broadcasters.

In a limited article of this nature, it is obviously impossible to refer even briefly to more than a few of the features included in the plans of 700 odd broadcasting stations that stretch across the continent.

It is evident, however, that the activities of the radio and concert fields are being coordinated to a marked extent. It is evident, too, that the music world which for some years now has contributed in ever increasing scope to radio programs, will surpass all records in the coming months; that radio’s possibilities, as an invaluable factor in the field of musical education, will also be more fully realized.

The entire series of Sunday Concerts of the Philharmonic-Symphony Orchestra are being broadcast: The Chicago Civic Opera Company goes on the air each Wednesday: Scores of famous band organizations, hundreds of leading concert singers and instrumentalists are included in scheduled programs: New talent is being constantly sought and developed and musical education by radio is receiving additional impetus through well planned courses.

More than 100 internationally known singers and instrumentalists have appeared in the Atwater Kent Hours which were inaugurated in October, 1925.

There are many other commercially sponsored features which may be depended upon for music of the highest artistic merit. Besides these sponsored music programs, steadily increasing in number, the programs presented by the broadcasting companies themselves have become more elaborate and varied.

Among other features the National Broadcasting Company maintains the National Grand Opera Company which is heard in weekly offerings of the greatworks from the operatic repertoire. It provides likewise the National Symphonic Orchestra and the National String Quartet and presents various chamber ensembles as well as recitalists in all branches of music.

Reference has previously been made in these articles to the series of daytime Symphony Concerts conducted by Walter Damrosch with verbal notes, for the benefit of public schools. A series of evening Concerts for adults will also be presented by this noted conductor on a nation wide scale.

Reinald Werrenrath will do for song what Dr. Damrosch will do for instrumental music in another series of programs with the cooperation of the National Federation of Music Clubs.

The Columbia Broadcasting System likewise caters to the most critical and cultured musical tastes. It will elaborate on the Symphonic Hour, a presentation of symphonic music by an orchestra and soloists; the Cathedral Hour, a religious feature reproducing the musical service of Old World Cathedrals; the United Choral Singers, a group of mixed voices; The Music Room, an artistic program of compositions by old masters and others. Its United Opera Company and United Light Opera Company will also be heard in English versions.