Power of Purpose

Power of Purpose

America’s business community has found its conscience.

Over the past few years, companies large and small have come off the sidelines regarding major policy issues such as racial equity and environmental justice, making clear where they stand. In many cases, their bold stances on these issues have been spurred by employees and customers, but they can run into criticism and backlash from others.

The Atlantic will explore the power of the business voice in 2021, the tension between purpose and profit, and how actions speak louder than words.

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  • Cara Sabin

    CEO, Sundial Brands, Unilever

  • Rick Shadyac

    President and CEO, ALSAC

  • Lisa Sherman

    President and CEO, The Ad Council

  • Ron Williams

    Chairman and CEO, RW2 Enterprises

    Underwriter Session

Breakout Session - KPMG Presents: Stakeholder Trust: Hanging in the Balance, Hinging on Action

10:30 am EDT
Virtual / In-Person


Virtual / In-Person

Welcome Remarks

11:15 am EDT
Virtual / In-Person

Communicating on COVID-19

Virtual / In-Person

New Approaches to Inclusion

Virtual / In-Person

The Future of Charities

Virtual / In-Person

View from the C-Suite

Virtual / In-Person


12:30 pm EDT
Virtual / In-Person

Event Details

Virtual Event

Tuesday, July 20, 2021

10:30 am EDT


Underwriter Opportunities



Audience Engagement



Speaker Pitches

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