Small Business Forum

November 30, 2016
Washington, DC

The US has 28 million small businesses that form an important engine in the economy, employing more Americans each year. With angel investors, crowdfunding and technology opening up new lanes of capital and ways of doing business, the barrier to entry is lower than ever for would-be entrepreneurs. However, along with these new opportunities come many challenges as new healthcare rules, taxes and a growing demand to increase the minimum wage impact the bottom line.

At The Atlantic’s sixth annual Small Business Forum, we explored the best practices that allow small businesses to get off the ground, survive and thrive.

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Presented by

Atlantic Live


  • Mike Brey
    Mike Brey Member of Small Business Council, Small Business Majority; President Hobby Works
  • Patricia Buckley
    Patricia Buckley Managing Director for Economic Policy and Analysis Deloitte
  • Pia Carusone
    Pia Carusone Co-Owner Republic Restoratives Distillery
  • Steve Clemons
    Steve Clemons Washington Editor at Large The Atlantic
  • Kathleen Donahue
    Kathleen Donahue Owner Labyrinth Games & Puzzles
  • Bill Dunkelberg
    Bill Dunkelberg Chief Economist National Federation of Independent Business
  • Julie Egermayer
    Julie Egermayer Owner Violet Boutique
  • Karen Kerrigan
    Karen Kerrigan President and CEO Small Business & Entrepreneurship Council
  • Todd Klein
    Todd Klein Managing Director and Chief Investment Officer SWaN & Legend
  • Ajay Kori
    Ajay Kori Co-Founder Urban Stems
  • Natalie Moss
    Natalie Moss Founder Millennial Week
  • Shizu Okusa
    Shizu Okusa Co-Owner JRINK
  • Harold Pettigrew Jr.
    Harold Pettigrew Jr. Executive Director Wacif
  • Rebecca Rosen
    Rebecca Rosen Writer The Atlantic
  • Steve Salis
    Steve Salis President & Director Kramerbooks
  • Danielle Vogel
    Danielle Vogel Owner Glen's Garden Market
  • Gillian White
    Gillian White Senior Associate Editor The Atlantic


  • Wednesday, November 30
  • 3:00 p.m.WelcomeMargaret Low, President, AtlanticLIVE
    Sharon Miller, Head of Small Business, Bank of America*
  • 3:05 p.m.Access to CapitalPia Carusone, Co-Owner, Republic Restoratives Distillery
    Karen Kerrigan, President and CEO, Small Business & Entrepreneurship Council
    Harold B. Pettigrew Jr., Executive Director, Wacif
    With Gillian White, Senior Associate Editor, The Atlantic
  • 3:30 p.m.Big Issues Affecting Small BusinessMike Brey, Member of Small Business Council, Small Business Majority; Owner, Hobby Works
    Bill Dunkelberg, Chief Economist, National Federation of Independent Business
    Julie Egermayer, Owner, Violet Boutique
    With Steve Clemons, Washington Editor at Large, The Atlantic
  • 3:50 p.m.Case Study: One Entrepreneur and His InvestorTodd Klein, Managing Director and Chief Investment Officer, SWaN & Legend
    Ajay Kori, Founder, Urban Stems
    With Rebecca Rosen, Writer, The Atlantic
  • 4:05 p.m.Small Businesses for GoodKathleen Donahue, Owner, Labyrinth Games & Puzzles
    Danielle Vogel, Owner, Glen's Garden Market
    With Steve Clemons, The Atlantic
  • 4:25 p.m.The Workforce of the Future: Millennials as Entrepreneurs, Workers and ConsumersPatricia Buckley, Managing Director for Economic Policy and Analysis, Deloitte
    Natalie Moss, Founder, Millennial Week
    Shizu Okusa, Co-Owner, JRINK
    With Gillian White, The Atlantic
  • 4:45 p.m.A Big Bet on Books: Inside One Entrepreneur's Mission to Revitalize a DC InstitutionSteve Salis, President & Director, Kramerbooks
    With Rebecca Rosen, Writer, The Atlantic
  • 5:00 p.m.Closing ThoughtsMargaret Low, AtlanticLIVE


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