Photo Courtesy of Peet's Coffee
In Corby Kummer's recent post he lamented the loss of one his favorite blends. Sierra Dorada was one of my favorite blends too; I lamented its passing. Individual single origins--perhaps from a particular year--and unique blends do become woven into the fabric of our lives like friends and lovers. I recall a customer who would drink only Sulawesi from Indonesia. When it wasn't available, he stopped drinking coffee until it returned.
In the case of Sierra Dorada, Peet's eliminated several coffees because the sales volume was too low to maintain freshness. It's axiomatic that the fewer coffees on offer--in any store--the fresher they are likely to be. Corby's lamentation, and my own, will have to be sublimated to the greater good of more fresh coffee for more people.
There will always be sadness for coffee friends gone missing. I recall well the Jamaica Blue Mountain of the early 1970s. We sold it straight and blended ($1.65/lb). It was complex and full-flavored, lacking only the acidity that would have come with a higher-altitude coffee. The Blue Mountain of today is not even a ghost of yesteryear's ambrosia. (Does our memory enhance the flavor of the unobtainable?)