In an attempt to prove that Morning Joe isn't just about watching Mika Brzezinski babysit Joe Scarborough, the show has announced that it;s taking a page from Oprah's playbook and creating a talk show book club.
Admit it, the first thing you think about when you flip on Morning Joe in the morning is the chemistry (or whatever that is) between Mika and Joe; the news and guests more or less just act as frames for those two to shine. And now, Morning Joe viewers will get to follow along and read the same non-fiction books (sorry, no novels) as Mika and Joe. The show announced on Monday:
We’ve had so much fun meeting hundreds of great authors over the years that we’re taking it a step further and starting the Morning Joe Book Club, a monthly series of interviews and discussions on the hottest, new nonfiction books.
The book club will announce the book one month ahead of the author's appearance on the show, and allow viewers to read along and actually understand what the book is about before the author starts making the publicity rounds.
The announcement comes just a month after the Today show launched a book club of its own. The first book on schedule is Sheri Fink's: Five Days at Memorial: Life and Death in a Storm-Ravaged Hospital.
This article is from the archive of our partner The Wire.