Despite being the most talked about TV on Twitter Thursday night, Syfy's Sharknado didn't do all that well in the ratings. Just over 1 million people tuned in to watch Ian Ziering fight flying sharks with chainsaws and Tara Reid bandy about doing whatever she does. Apparently, you don't need that many viewers to take over the Internet with Steve Sanders GIFs.
Sharknado got only a 0.4 rating in the 18-49 age demographic, based on early Nielsen numbers. For comparison's sake, Chupacabra vs. the Alamo, a Syfy camp production that did not capture much of a Twitter audience, pulled a 0.3 rating back in March.
And despite being Syfy's most social broadcast to date, Sharknado doesn't really stack up to other largely-tweeted TV events. The "film" was tweeted about 318,232 times, while the Super Bowl garnered about 24 million tweets this year. Even the Season 3 premiere of Teen Wolf got 1 million Twitter mentions in June.
This article is from the archive of our partner The Wire.