Corporate responsibility has become a business buzzword, featured in glossy reports on sustainability and worker-welfare initiatives. But how does real, meaningful change actually happen in corporations? Who has the power to ensure a company is a force for good in the world? And how can doing so help the bottom line?
Christine Bader, one of the world’s leading experts on corporate responsibility, takes readers on a tour of the key roles aimed at advancing corporate change on social and environmental issues. She interviewed leaders from Google, Microsoft, Gap, MasterCard, Levi Strauss, Motorola, AT&T, and many other companies to explore the opportunities (and limitations) for employees at all levels—from CEOs and lawyers to designers and supply-chain managers—to show what good business can do for the world.Buy Now: