"Republicans can't win without rallying the plurality of Americans who prefer conservatism to liberalism, but they also can't triumph (anywhere) with that group alone. Like Democrats, the GOP needs moderate votes for victory, and the only way to get them without sacrificing principle or core conservative voters involves deploying the same combination that has worked before: maintaining clearly conservative positions, but with those values presented in a manner that's optimistic, constructive, reasonable and, yes, moderate," - Michael Medved, USA Today.

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