Drezner wonders why "leaders in Tunisia, Egypt, and Libya have been [utterly incompetent] at managing their media message":
[M]ethinks that one problem is that most of these leaders have simply fallen out of practice (if they were ever in practice) at personally using the media to assuage discontent. I've been on enough shows on enough different media platforms to appreciate that there is an art, or at least a tradecraft, to presenting a convincing message in the mediasphere. Authoritarian leaders in the Middle East are quite adept at playing internal factions off one another. That's a different skill set than trying to craft a coherent and compelling media message to calm street protestors no longer intimidated by internal security forces.
Indeed, as I argued in Theories of International Politics and Zombies, bureaucratic first responses to novel situations are almost uniformly bad. Sayf pretty much admitted this last night, as he acknowledged that the Libyan armed forces were not trained to deal with street protestors. I suspect the same is true with the state media outlets -- they excel at producing tame, regime-friendly pablum during quiescent periods, but now they're operating in unknown territory.
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