Swingers Was Right: Don't Call

by Zoe Pollock

Piercarlo Valdesolo uncovers why uncertainty is an aphrodisiac:

[W]hen thoughts continuously pop into our heads people tend to construct explanations for why this occurs. If I can’t get this guy off my mind, I must really like him. So, the best strategy to pique the man or woman of your dreams might be to keep your feelings in the dark. Let them guess.