Screen shot 2011-01-19 at 9.04.47 AM

Copyranter explains:

To help introduce a new "night" formula of Colgate to the French (like we need another variety of fucking toothpaste), Y&R Paris paid some local pizzerias to use these branded boxes. Pizza delivered sitting on a tongue. Scrumpdillyicious.

We want to hear what you think about this article. Submit a letter to the editor or write to