Weigel notes that sales of Palin's second book are much lower than those of the first and that her reality show ratings are respectable but not extraordinary:
Ken Vogel's story on Palin and the mainstream media is required reading here. Normally, when a politician opens up access to the MSM, as has been happening since the election, there's more excitement about him/her. But one of the reasons why Palin was such a phenomenon in 2009 and 2010, and so able to lock down good deals for books and TV, was that she was elusive. At what point does Palin become overexposed, and we learn the limits and real size of her fan base? Maybe we're at that point.
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