{"article":{"__typename":"BlogArticle","id":"BlogArticle:177890","isTnfCompatible":true,"datePublished":"2010-12-31T10:51:00Z","title":"Cool Ad Watch","slug":"cool-ad-watch","wordCount":6,"layout":"standard","isFreelance":false,"isPython3":true,"preview":null,"watsonInfo":{"topCategory":{"full":"/art and entertainment","one":"art and entertainment","two":null,"three":null,"four":null,"__typename":"WatsonTopCategory"},"categories":["/art and entertainment","/art and entertainment/theatre","/science/medicine"],"__typename":"WatsonInfo","keywords":["Hat tip","Patrick Appel","TDW"]},"grapeshot":{"segments":["an_apple_negative","gs_fashion","pos_alcohol","pos_chasemarriott","pos_citibank","pos_creditcard","pos_disasters","pos_diseases","pos_disney_fxfargo","pos_ey","pos_facebook_safety","pos_hermes","pos_ibm","pos_mobkoi","pos_septembereleven","an_bankofamerica_negative","an_facebook_safe","an_fidelity_safe","an_jpmc_safe","an_ms_safe","an_volvo_safe","ap_alfaromeo_safe","ap_bankofamerica_safe","ap_citi_banking_safe","ap_citi_hurricanes","ap_citi_injury","ap_citi_naacp_safe","ap_citi_sex_safe","ap_citi_transportation_safe","ap_facebook_infeed_safe","ap_facebook_safe","ap_fidelity_safe","ap_gwp","ap_jpmc_safe","ap_ms_safe","ap_netflix_israeli_safe","ap_texas_shooting_safe","ap_volvo_safe","general_safe_gv"],"__typename":"Grapeshot"},"editorialProject":null,"seoTitle":"Cool Ad Watch","shareTitle":"Cool Ad Watch","dek":"\n\n","shareDek":"\n\n","url":"https://www.theatlantic.com/daily-dish/archive/2010/12/cool-ad-watch/177890/","ampUrl":"https://amp.theatlantic.com/amp/article/177890/","fbiaUrl":"https://www.theatlantic.com/facebook-instant/article/177890/","canonicalUrl":"https://www.theatlantic.com/daily-dish/archive/2010/12/cool-ad-watch/177890/","hasMeter":true,"dateModified":"2013-07-18T20:47:01Z","shareImage2x1":null,"primaryChannel":{"displayName":"Daily Dish","__typename":"Channel","slug":"daily-dish"},"authors":[{"displayName":"The Daily Dish","socialMedia":[],"__typename":"Author","id":"Author:2563","url":"https://www.theatlantic.com/author/daily-dish/","biography":{"default":"2006-2011 archives for The Daily Dish, featuring Andrew Sullivan","__typename":"Biography"}}],"channels":[{"slug":"daily-dish","__typename":"Channel"}],"primaryCategory":{"__typename":"Channel","displayName":"Daily Dish","url":"https://www.theatlantic.com/daily-dish/","slug":"daily-dish"},"reviews":[],"secondaryByline":"","shareImage1x1":null,"shareImage16x9":null,"shareImage4x3":null,"shareImageDefault":null,"shareImageSquareDefault":null,"shareImageLeadArt":null,"shareText":null,"content":[{"__typename":"ArticleParagraphContent","idAttr":"","subtype":null,"innerHtml":"by Patrick Appel"},{"__typename":"ArticleLegacyHtml","tagName":"P","idAttr":"","className":"","style":"","innerHtml":"

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