TechCrunch's Erik Schonfeld is underwhelmed:
Combining the two news brands would be a disaster.
Colby Hall sees the logic:
[D]espite the hand-wringing of the death of traditional publishing, advertisers in print still pay dollars to the comparative online penny. This means that, even in the leanest of times, the ad revenue for Newsweek is far more robust than that of The Daily Beast (or any online property for that matter.)
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