Julian Dibbell describes the campaign against Scientology:
Chanology may turn out to be the sort of thing that can't be duplicated. It's unlikely that Anonymous will ever face an opponent more exquisitely matched than Scientologya strictly disciplined, hierarchical organization founded on the exact reproduction of relentlessly earnest, fiercely copyright-protected words. Here the assclowns of Anonymous found the perfect antithesis of their own radically authorless, furiously remixed, compulsively unserious culture. Scientology was a target so ideal that there is now almost no point in looking for another. Perhaps this, then, is how Project Chanology will be remembered: not as the first of a new breed of online protest movements, but as the last of the epic trolls.