by Patrick Appel
Patrick Ruffini takes a stand by supporting the WorldNetDaily boycott:
As a pretty down-the-line conservative, I don't believe I am alone in noting with disappointment the trivialization, excessive sloganeering, and pettiness that has overtaken the movement of late. In "The Joe the Plumberization of the GOP," I argued that conservatives have grown too comfortable with wearing scorn as a badge of honor, content to play sarcastic second fiddle to the dominant culture of academia and Hollywood with second-rate knock-off institutions. A side effect of this has been a tendency to accept conspiracy nuts as a slightly cranky edge case within the broad continuum of conservatism, rather than as a threat to the movement itself.
Weigel profiles the website and explains its influence over the Glenn Becks of the world:
WorldNetDaily’s Web traffic, revenue, and influence is no joke. It frequently leads the pack in conservative online media. According to James R. Whelan, the Florida-based marketer who runs WorldNetDaily’s ad operations, the site has already surpassed $1 million in ad revenue for 2009. It has a mailing list of more than 355,000 e-mail addresses, which has been built up through tools like daily polls on the site, and has been rented (through third-party vendors) by the Republican National Committee.