Aids-ad

by Chris Bodenner

Copyranter reviews a new PSA out of Canada:

Yet another pass at the "you're sleeping with all his/her past partners" visual dramatization to warn against the HIV dangers of casual sex. Previously, pubic hair names (nsfw), condom-asphyxiated chihuahuas, and chewing gum have been employed as metaphors. Now, disarming octopussian Photoshop. ... [F]airly effective art direction for getting the message across, though these trippily illustrated French ads are still the coolest AIDS prevention executions ever.

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