Jack Shafer says not to count Drudge out:

Drudge endures, while imitators and newly minted Web stars fade, for a variety of reasons. He works incredibly hard. He cares about his site. He appears to have no interest in working for somebody else, and his entrepreneurial vigor makes the site come alive. And also because he appreciates something about readers they might not even know themselves: They want an information site that would rather err on the side of recklessness once in a while than be right all the time.