I hate to say this, but I don't think Rudy wants it badly enough. He has a bit of a Fred Thompson problem about him. He hasn't said anything particularly distinctive or memorable the entire campaign. His lows haven't been very low, and his highs haven't been very high. There is no one big thing his campaign is about - first, there were twelve, then there was a laundry list of his accomplishments as a Mayor; then, there were a series of issue spots that failed to move the needle in New Hampshire.
Nothing memorable? "Sanctuary mansion"? The most humanizing thing Rudy has done this whole campaign is catch the flu.