The outreach has begun:
U.S. News has learned that Thompson recently hired Bill Wichterman, who served as conservative outreach director for former Senate Majority Leader Bill Frist, and Joseph Cella, president of a conservative Catholic group called Fidelis, to lead the effort. The aides are arranging more meetings between Thompson and conservative Christian leaders and have launched a rapid-response operation to fend off attacks on Thompson's conservative credentials.
The success of the effort is by no means ensured; in March, Focus on the Family's James Dobson told U.S. News that he doubted Thompson was really a Christian. But Dobson and Thompson have since talked, with Dobson rumored to be reassessing Thompson. And prominent social conservative Paul Weyrich, who met recently with Thompson and evangelical activists, said the former senator "was in agreement with us on almost everything."