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We realize there's only so much time one can spend in a day watching new trailers, viral video clips, and shaky cell phone footage of people arguing on live television. This is why every day The Atlantic Wire highlights the videos that truly earn your five minutes (or less) of attention. Today: Madonna's video doesn't lack for images of football players being murdered, Gary Oldman recaps Jersey Shore and captures our heart, and Michael Bloomberg also has a Super Bowl message.
What can you say about Gary Oldman doing a dramatic reading of a Jersey Shore recap on Jimmy Kimmel Live? Brilliant concept, flawlessly executed. And yes, it's been done before, but not with Gary Oldman. So it works. America, meet the sturdy character actor you're going to elevate to iconic status this year. [ABC]
The video for Madonna's new song, "Give Me All Yur Luvin'," has arrived, and we doubt the NFL is going to be thrilled with all the shots of football players being playfully gunned down. We understand the "it's-just-a-silly-music-video" line of reasoning, but it wasn't that long ago the league was mourning the shooting deaths of Washington Redskins safety Sean Taylor and Denver Broncos cornerback Darrent Williams. Having the star of the Super Bowl halftime show star stroll down the street while players in full football uniforms are massacred -- even if it's in a video the league doesn't control -- seems to us like a particularly grotesque PR snafu. If the video dropped three days ago, prior to Super Bowl media day, say, we doubt Madge would still have a gig for Sunday. On a related topic, it's a very nice song for the first two minutes, one of her best in years, until the "Die Another Die"-style atonal clanking begins. [Madonna via the Los Angeles Times]
