Ben & Jerry's Removes Fortune Cookies From New 'Lin-Sanity' Flavor
Ben & Jerry's debuted a new flavor concoction, dedicated to the New York Knicks' Jeremy Lin, which contained pieces of fortune cookie. They have since been removed.
Et tu, Ben & Jerry? The Vermont ice cream manufacturer have had second thoughts about a new flavor of frozen yogurt available at their Harvard franchise called Taste the Lin-Sanity. Why? Because initial batches of the Jeremy Lin-themed frozen dessert featured "pieces of fortune cookie," sfgate.com reports. Those have since been replaced with waffle pieces, a decision Ryan Midden, Ben & Jerry's general manager for their Boston and Cambridge outlets, insists was made because waffle pieces retain their crisp better. Midden does acknowledge, however, that some customers took offense at the implied racism. From Boston.com:
"There seemed to be a bit of an initial backlash about it, but we obviously weren't looking to offend anybody and the majority of the feedback about it has been positive," he said.
Taste the Lin-Sanity's vanilla frozen yogurt also contains "lychee honey swirls," a decadent addition derived from the succulent fruit indigenous to southern China and Southeast Asia. So far, no one seems to have taken offense at that slightly subtler ethnic reference.