PBR Goes Hollywood; Joan Collins 'Jolly Pleased' About Bin Laden

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Welcome to the Smart Set. Every morning we bring you the gossip coverage, filtered. Today:PBR goes Hollywood, Wesley Snipes is strapped for cash, and Gap invades Europe.

  • Pabst Blue Ribbon beer is pulling up stakes and moving to California. The high-market low-market hipster favorite is said relocating its headquarters from Chicago to Los Angeles sometime this summer. Will the move hurt the brand's vaunted realness? That depends. Do you know any PBR drinkers put off by the fact suds conglomerate MillerCoors bottles all their beer? [LA Observed]
  • Wesley Snipes hasn't been generating much income since he was sentenced to serve three-years on tax evasion charges last year. An associate of the actor, who commanded $15 million a movie at the height of his box office prowess in the 1990s, says his bank accounts have been "wiped out" and "his four kids have nothing to live on." He's reportedly trying to refinance his New Jersey mansion for $1.6 million with a "loan [that] would have balloon interest payments that Snipes would have to pay in full when he gets out of jail in 2013." In other words, Blade 4 (and probably 5, 6, 7, and 8) is going to happen very soon. [New York Post]
  • Charlie Ergen is stepping down as president and CEO of  the Dish Network. Ergen founded the satellite company, and will remain on as chairman. Former Sirius president Joseph Clayton is taking over Ergen's duties, which could be a bit awkward, "since Ergen previously left the role of president to Carl Vogel, a former head of cable operator Charter Communications who remains Dish's vice chairman." [The Hollywood Reporter]
  • How do you fix Gap's shrinking bottom line? Go East, chain pants store! Eastern Europe, that is. The company is opening new stores in the Ukraine and Serbia. The company announced their intention to focus on Middle East and old Eastern Bloc countries in February. In the last 5 years, they've opened 180 international stores in 24 countries in the last five years.. [WWD]
  • In perhaps the clearest sign yet that the new Newsweek is the new Newsweek, the magazine's issue on the death of Osama bin Laden doesn't just talk to the usual wonks and wags. They also ask Joan Collins what she thinks. "Quite frankly," she said, "I was jolly pleased." [Newsweek]


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