The Tooth Fairy Is Tracking the Recession
Of all economic indicators, this is the one that best illustrates to little kids just how "great" the Great Recession was.
We're not about to start speculating on stock based off of a few dollars under our pillows. (The most common tooth fairy payout is $1.) But as odd an index as the Tooth Fairy's asking price per tooth is, Delta Dental Plans isn't the only organization tracking it. Visa, Inc., the credit card company, also does, finding in a survey released in July that the average tooth fetched 40 cents less in 2010 than it did in 2010.
That at least two groups monitor the fluctuations in the tooth market shows folks' interest in latching onto anecdotal and offbeat stats to understand the economy. Similarly, observers have noticed that during economic downturns lipstick sales go up (as women buy it as an "affordable luxury") and women wear longer skirts (due, apparently, to being more "anxious").
And you've been looking at the Dow this whole time.