{"article":{"__typename":"BlogArticle","id":"BlogArticle:21463","isTnfCompatible":true,"datePublished":"2009-07-16T19:21:09Z","title":"The Economics of Blogging","slug":"the-economics-of-blogging","wordCount":10,"layout":"standard","isFreelance":false,"isPython3":true,"preview":null,"watsonInfo":{"topCategory":{"full":"/art and entertainment/books and literature","one":"art and entertainment","two":"books and literature","three":null,"four":null,"__typename":"WatsonTopCategory"},"categories":["/art and entertainment/books and literature","/home and garden/bed and bath/bedroom/beds and headboards","/business and industrial/advertising and marketing/telemarketing"],"__typename":"WatsonInfo","keywords":["Wall Street Journal","economics blogs"]},"grapeshot":{"segments":["gs_economy","pos_alcohol","pos_chasemarriott","pos_citibank","pos_creditcard","pos_disasters","pos_diseases","pos_disney_fxfargo","pos_ey","pos_facebook_safety","pos_hermes","pos_ibm","pos_septembereleven","an_bankofamerica_negative","an_facebook_safe","an_fidelity_safe","an_jpmc_safe","an_ms_safe","an_volvo_safe","ap_alfaromeo_safe","ap_bankofamerica_safe","ap_citi_banking_safe","ap_citi_hurricanes","ap_citi_injury","ap_citi_naacp_safe","ap_citi_sex_safe","ap_citi_transportation_safe","ap_facebook_infeed_safe","ap_facebook_safe","ap_fidelity_safe","ap_gwp","ap_jpmc_safe","ap_ms_safe","ap_netflix_israeli_safe","ap_texas_shooting_safe","ap_volvo_safe","general_safe_gv","gs_economy_markets","gs_economy_misc","shadow9hu7_pos_mobkoi","ap_finance_investing","gs_tech_social","neg_fx","gs_tech"],"__typename":"Grapeshot"},"editorialProject":null,"seoTitle":"The Economics of Blogging","shareTitle":"The Economics of Blogging","dek":"","shareDek":"","url":"https://www.theatlantic.com/business/archive/2009/07/the-economics-of-blogging/21463/","ampUrl":"https://amp.theatlantic.com/amp/article/21463/","fbiaUrl":"https://www.theatlantic.com/facebook-instant/article/21463/","canonicalUrl":"https://www.theatlantic.com/business/archive/2009/07/the-economics-of-blogging/21463/","hasMeter":true,"dateModified":"2009-07-16T19:45:32Z","shareImage2x1":null,"primaryChannel":{"displayName":"Business","__typename":"Channel","slug":"business"},"authors":[{"displayName":"Megan McArdle","socialMedia":[{"platform":"TWITTER","url":"https://twitter.com/asymmetricinfo","__typename":"SocialMedia"}],"__typename":"Author","id":"Author:825","url":"https://www.theatlantic.com/author/megan-mcardle/","biography":{"default":"Megan McArdle is a columnist at Bloomberg View and a former senior editor at The Atlantic. Her new book is The Up Side of Down.","__typename":"Biography"}}],"channels":[{"slug":"business","__typename":"Channel"}],"primaryCategory":{"__typename":"Channel","displayName":"Business","url":"https://www.theatlantic.com/business/","slug":"business"},"reviews":[],"secondaryByline":"","shareImage1x1":null,"shareImage16x9":null,"shareImage4x3":null,"shareImageDefault":null,"shareImageSquareDefault":null,"shareImageLeadArt":null,"shareText":null,"content":[{"__typename":"ArticleParagraphContent","idAttr":"","subtype":null,"innerHtml":"The Wall Street Journal lists the top 25 economics blogs."}],"categories":[],"leadArt":null,"embeds":[],"editorsNote":null,"advertisingInfo":{"disableHouseAd":false,"__typename":"AdvertisingInfo"}}}