{"article":{"__typename":"BlogArticle","id":"BlogArticle:3840","isTnfCompatible":true,"datePublished":"2008-07-15T21:44:20Z","title":"Fat of the Land","slug":"fat-of-the-land","wordCount":13,"layout":"standard","isFreelance":false,"isPython3":true,"preview":null,"watsonInfo":{"topCategory":{"full":"/health and fitness/disease/epidemic","one":"health and fitness","two":"disease","three":"epidemic","four":null,"__typename":"WatsonTopCategory"},"categories":["/health and fitness/disease/epidemic","/health and fitness/disease/diabetes","/automotive and vehicles/cars/car culture"],"__typename":"WatsonInfo","keywords":["Ta-Nehisi Coates","obesity","Bloggingheads","culture"]},"grapeshot":{"segments":["gs_health_diet","gs_health","an_apple_negative","pos_alcohol","pos_chasemarriott","pos_citibank","pos_creditcard","pos_disasters","pos_diseases","pos_disney_fxfargo","pos_ey","pos_facebook_safety","pos_hermes","pos_ibm","pos_mobkoi","pos_septembereleven","an_bankofamerica_negative","an_facebook_safe","an_fidelity_safe","an_jpmc_safe","an_ms_safe","ap_alfaromeo_safe","ap_bankofamerica_safe","ap_citi_banking_safe","ap_citi_hurricanes","ap_citi_injury","ap_citi_naacp_safe","ap_citi_sex_safe","ap_citi_transportation_safe","ap_facebook_infeed_safe","ap_facebook_safe","ap_fidelity_safe","ap_gwp","ap_jpmc_safe","ap_ms_safe","ap_netflix_israeli_safe","ap_texas_shooting_safe","general_safe_gv","gs_health_weightloss","neg_apple_2","gs_health_nutrition"],"__typename":"Grapeshot"},"editorialProject":null,"seoTitle":"Fat of the Land","shareTitle":"Fat of the Land","dek":"","shareDek":"","url":"https://www.theatlantic.com/business/archive/2008/07/fat-of-the-land/3840/","ampUrl":"https://amp.theatlantic.com/amp/article/3840/","fbiaUrl":"https://www.theatlantic.com/facebook-instant/article/3840/","canonicalUrl":"https://www.theatlantic.com/business/archive/2008/07/fat-of-the-land/3840/","hasMeter":true,"dateModified":"2008-07-18T19:14:30Z","shareImage2x1":null,"primaryChannel":{"displayName":"Business","__typename":"Channel","slug":"business"},"authors":[{"displayName":"Megan McArdle","socialMedia":[{"platform":"TWITTER","url":"https://twitter.com/asymmetricinfo","__typename":"SocialMedia"}],"__typename":"Author","id":"Author:825","url":"https://www.theatlantic.com/author/megan-mcardle/","biography":{"default":"Megan McArdle is a columnist at Bloomberg View and a former senior editor at The Atlantic. Her new book is The Up Side of Down.","__typename":"Biography"}}],"channels":[{"slug":"business","__typename":"Channel"}],"primaryCategory":{"__typename":"Channel","displayName":"Business","url":"https://www.theatlantic.com/business/","slug":"business"},"reviews":[],"secondaryByline":"","shareImage1x1":null,"shareImage16x9":null,"shareImage4x3":null,"shareImageDefault":null,"shareImageSquareDefault":null,"shareImageLeadArt":null,"shareText":null,"content":[{"__typename":"ArticleParagraphContent","idAttr":"","subtype":null,"innerHtml":"Ta-Nehisi Coates and I do our first Bloggingheads on obesity, culture, and more."}],"categories":[],"leadArt":null,"embeds":[],"editorsNote":null,"advertisingInfo":{"disableHouseAd":false,"__typename":"AdvertisingInfo"}}}