Tom Doctoroff

Tom Doctoroff, the northeast Asia area director and greater China CEO for J. Walter Thompson, is the author of Billions: Selling to the New Chinese Consumer.

Buying a Piece of America: Why Chinese Shoppers Love U.S. Brands

Products from Nike to Apple to Lady Gaga offer a safe way to taste the forbidden fruit of American individualism.
- Tom Doctoroff
- May 24, 2012