For too long, we’ve believed the myth that incentives backfire. But there’s nothing wrong with bribing people to get vaccinated.
Americans are hypochondriacs, yet we skip our checkups. We demand drugs we don’t need, and fail to take the ones we do. No wonder the U.S. leads the world in health spending.
Language apps like Duolingo are addictive—but not particularly effective.
American society increasingly mistakes intelligence for human worth.
Demonizing processed food may be dooming many to obesity and disease. Could embracing the drive-thru make us all healthier?
B. F. Skinner’s notorious theory of behavior modification was denounced by critics 50 years ago as a fascist, manipulative vehicle for government control. But Skinner’s ideas are making an unlikely comeback today, powered by smartphone apps that are transforming us into thinner, richer, all-around-better versions of ourselves. The only thing we have to give up? Free will.
The author speculates on why a tiny but outspoken group of scientists continues to detest alternative medicine
The author responds to Steven Salzberg's argument about the dangers of accepting alternative medicine
The author replies to the directors of the National Center for Complementary and Alternative Medicine
Medicine has long decried acupuncture, homeopathy, and the like as dangerous nonsense that preys on the gullible. Again and again, carefully controlled studies have shown alternative medicine to work no better than a placebo. But now many doctors admit that alternative medicine often seems to do a better job of making patients well, and at a much lower cost, than mainstream care—and they’re trying to learn from it.
Much of what medical researchers conclude in their studies is misleading, exaggerated, or flat-out wrong. So why are doctors—to a striking extent—still drawing upon misinformation in their everyday practice? Dr. John Ioannidis has spent his career challenging his peers by exposing their bad science.
A race to spot 110 designated celestial objects in the time between dusk and dawn
Arguments for and against demoting Pluto