If the party cares about winning, it needs to learn how to appeal to the white working class.
The strategy was simple. A demographic wave—long-building, still-building—would carry the party to victory, and liberalism to generational advantage. The wave was inevitable, unstoppable. It would not crest for many years, and in the meantime, there would be losses—losses in the midterms and in special elections; in statehouses and in districts and counties and municipalities outside major cities. Losses in places and elections where the white vote was especially strong.
But the presidency could offset these losses. Every four years the wave would swell, receding again thereafter but coming back in the next presidential cycle, higher, higher. The strategy was simple. The presidency was everything.