Walter D. Scott

  • The Psychology of Advertising

    "Advertisements are sometimes spoken of as the nervous system of the business world ... As our nervous system is constructed to give us all the possible sensations from objects, so the advertisenent which is comparable to the nervous system must awaken in the reader as many different kinds of images as the object itself can excite"

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How to Build a Tornado

A Canadian inventor believes his tornado machine could solve the world's energy crisis.

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A New York City Minute, Frozen in Time

This short film takes you on a whirling tour of the Big Apple

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What Happened to the Milky Way?

Light pollution has taken away our ability to see the stars. Can we save the night sky?

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The Pentagon's $1.5 Trillion Mistake

The F-35 fighter jet was supposed to do everything. Instead, it can barely do anything.

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