Walter D. Scott

  • The Psychology of Advertising

    "Advertisements are sometimes spoken of as the nervous system of the business world ... As our nervous system is constructed to give us all the possible sensations from objects, so the advertisenent which is comparable to the nervous system must awaken in the reader as many different kinds of images as the object itself can excite"

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Where the Wild Things Go

A government facility outside of Denver houses more than a million products of the illegal wildlife trade, from tigers and bears to bald eagles.

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Adults Need Playtime Too

When was the last time you played your favorite childhood game?

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Is Wine Healthy?

James Hamblin prepares to impress his date with knowledge about the health benefits of wine.

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The World's Largest Balloon Festival

Nine days, more than 700 balloons, and a whole lot of hot air

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