Typography Porn: 100 Years of Title Design in Film

The opening credits of movies are as varied as the movies themselves.

More

From the highly stylized introductions of the James Bond franchise to Woody Allen’s minimalist black-and-white template, opening credits in movies have a curious history.

This sleek short from digital media institute Berliner Technische Kunsthochschule (BTK) recounts the fascinating evolution of title design in film. Opening credits have always served a kind of gatekeeping function for the film industry, and continue to set the tone for the films themselves (i.e. Alfred Hitchcock movies). With the invention of television, however, families preferred to stay home rather than go to the cinema, resulting in fancier opening sequences as filmmakers struggled to capture viewers’ attention from the start.

To see more from BTK, visit their site.

Via Vimeo Staff Picks

Jump to comments

Alessandra Ram is a former writer and producer for The Atlantic Video Channel. Her work has also appeared in Foreign Policy.

Get Today's Top Stories in Your Inbox (preview)

Sad Desk Lunch: Is This How You Want to Die?

How to avoid working through lunch, and diseases related to social isolation.


Elsewhere on the web

Join the Discussion

After you comment, click Post. If you’re not already logged in you will be asked to log in or register. blog comments powered by Disqus

Video

Where Time Comes From

The clocks that coordinate your cellphone, GPS, and more

Video

Computer Vision Syndrome and You

Save your eyes. Take breaks.

Video

What Happens in 60 Seconds

Quantifying human activity around the world

Writers

Up
Down

Just In